MADE IN CANADA

NATURAL MEN'S CARE PRODUCTS

PROUDLY CRAFTED FROM NATURAL INGREDIENTS

Signature formulas packed with powerful, natural ingredients. A meticulous crafting process at our workshop.

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COMMITTED TO MORE ETHICAL, ECO-CONSCIOUS PRACTICES

At GROOM, taking care of yourself also means taking care of others.

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QUALITY CELEBRATED BY PROFESSIONALS FROM COAST TO COAST

Hundreds of hair professionals and shop owners rely on GROOM.

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SINCE 2013

A FRESH TAKE ON MEN'S CARE

GROOM invites you to discover elevated men's care products. Tour our signature collections for skin care, beard care, shaving, hair and body care, and feel the difference for yourself.

OUR INSPIRATION

HUMBLY WORKING FOR YOUR WELL-BEING

To embody our company values, we chose the emblem of a lobby boy (called groom in French). This hard-working concierge-in-training from luxurious hotels of bygone days represents the services our products perform for you daily.

NATURAL. ETHICAL. OUTSTANDING.